Born and raised in the Northwest Territories (NWT) Greg’s Indigenous Culture and background is his identity. Once Greg Hopf received his post-secondary education in Alberta, Greg went on to successfully manage a tourism hunting and fishing lodge in the NWT where the focus was on developing and providing Authentic Indigenous experiences.

He later built the Aboriginal Sport Circle of the NWT where he worked for more than 10 years, building relationships and programming in 33 Indigenous communities. To this day, thousands of community members benefit from the organization’s thriving sport programs and structure.

In 2016, Greg Hopf left the north and moved with his family to Kelowna, BC where he was responsible for developing an Indigenous cultural tourism strategy for the Thompson Okanagan region on behalf of the Thompson Okanagan Tourism Association and Indigenous Tourism British Columbia. Greg led the successful bid to host the International Indigenous Tourism Conference (IITC) in Kelowna. IITC is the largest Indigenous Tourism Conference in the world.

In 2017, Greg Hopf joined forces with his now business partner Frank Antoine and started an Indigenous tourism company called Moccasin Trails. Together they grew the business into an award-winning tourism company, receiving the tourism business of the year award from All Nations Trust in 2019. Moccasin Trails is founded and deeply rooted in sharing Indigenous cultures to guests from around the world in a respectful way where Indigenous protocol is followed.