Sam Effah

2-Time Canadian 100m Champion

As a native Albertan Sam Effah has speed. He has represented Canada at three World Championships, three World University Games, two Commonwealth Games and most recently placed second on the Amazing Race Canada with Olympian teammate Sarah Wells. As a two-time Canadian Champion in the 100m, Sam Effah has an innate enthusiasm for sport, Olympic movement, and helping people find their true passions.

Battling injury during the last couple years has Sam Effah hungry as ever – to re-establish himself as Canada’s best. On the corporate side he has a passion for sports advertising, loves to speak and has established himself as a leader in the sponsorship and community development sector. Sam has worked in brand marketing, managing 18 Olympic athletes across the country.

Effah coordinates anything from speaking engagements, to athlete appearances and supports onsite event execution. As a 2020 Olympic hopeful while working in corporate – and excelling, Sam provides a unique perspective unseen in today’s industries. Sprint Statistics:
• NACAC (North American Central American and Caribbean) U-23 Champion & Record Holder
• 100m: 10.06sec
• 200m: 20.65sec
• 60m: 6.57sec
Athletic Highlights
• Two-time Canadian 100m National Champion & competed at the 2018 Commonwealth Games in Australia
• Named “The Fastest Man In Canadian University History” & “Fastest Man In Alberta History”
• Represented Canada at 3-World Championships, 3-World University Games and 2 Commonwealth Games
• Placed 5th at the World Championships in Athletics (4x100m – Berlin, Germany)
• 3 – Time Athletics Alberta Athlete of the year
• 4 – Time and consecutive Canadian University Athlete of the Year
• 2 – Time and consecutive Dr. Fred Tees Memorial Trophy award winner – given to Canada’s top University athlete
Community Involvement and Awards
• A featured speaker at WEDay Alberta 2017 – presented to 20,000 students at the Calgary Scotiabank Saddledome.
• A proud Right To Play Ambassador and speaker since 2011.
• Selected as an honoree at the “2017 Canada 150 Gala” by the Diversity Advancement Network Toronto.
• Presented at the TedX Youth Toronto 2017 Conference.
• Named as a Future of Ghana Top 30 Under 30 International Pioneer for 2016. This publication features international
talents who are outstanding leaders in their field and are of Ghanaian descent.
• Won the 2015 Athletes in Excellence Award by the Foundation of Global Sports development. Sam was awarded
$10,000 USD for his work with non-profits, volunteering, and speaking engagements worldwide.
• Obtained a Bachelor of Commerce Degree from the University of Calgary.

Topic Presentations

Find out how Sam uses storytelling and creating to create a parallel between sport and work.  He'll take you through his first race ever on the world stage - against Usain Bolt, and how he learned a tough, but humbling lesson.  Being an athlete is more than making the podium and getting medals, find out how Sam has become a leader in the community development & sponsorship sector - his true purpose.

Every person needs to brand themselves, this is how Sam did it effectively. He was able to create his own "self-marketing strategy" to find sponsorship (Nike, USANA, & more), align with social entrepreneurs and get cast onto the Amazing Race Canada in 2019, where he placed 2nd. Branding is extremely important in today's day and age - learn how you can be more effective in standing out from the crowd.

Hear how he went from essentially having two broken hips and requiring surgery, to getting back on his feet and representing Canada at the 2018 Commonwealth Games. With help from the Anti-Gravity Treadmill (A state of the art technology used by NASA) - Sam is literally running for his dream of competing at the Olympic Games in 2020. Without a growth mindset, he couldn't be where he is, and he wants to share that with you.

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