About Speakers Bureau of Canada

The Speakers Bureau of Canada operates as a national intermediary between organizations and professional speakers, supporting conferences, leadership programs, and strategic corporate events across Canada. We manage speaker research, qualification, selection, fee alignment, agreements, and engagement logistics through a standardized process designed to ensure consistency, transparency, and fit.

With defined criteria for speaker evaluation, we build and maintain a roster aligned to societal trends, industry needs, and organizational demand. We meet organizations where they are, aligning speaker recommendations to criteria, scope, format, budget, and event requirements, so teams can move from search to shortlist with confidence. We also centralize the operational details that protect delivery: contracts, scheduling, logistics, and payment workflows. The result is simple: organizers get reliability, speakers get clarity, and audiences get an experience that delivers.

Why We Are Here

We believe organizations make better decisions when new ideas enter the room, delivered by speakers who understand the audience, align to objectives, and turn insight into action. When we assessed the speaker market, we identified a gap experienced by Canadian event planners: limited access to diverse, practical expertise, inconsistent standards, and a process that often prioritized visibility over outcomes. Discovery was inefficient, speaker alignment was inconsistent, and execution carried unnecessary risk. Speakers Bureau of Canada was built to address these challenges through a Canadian-focused roster, disciplined standards, and an operating model designed to ensure alignment, reduce complexity, and deliver consistent, high-quality results.

What We Do

The Speakers Bureau of Canada operates as a national intermediary between organizations and professional speakers, supporting conferences, leadership programs, and strategic corporate events across Canada. We help teams identify the right speaker for the moment—and then ensure the engagement is structured, protected, and delivered to standard.

  • No Extra Fees

    Speakers available at the same fee with no additional costs

  • Centralized Planning

    Streamlined for event planning and execution

  • Speaker Matching

    Targeted research and sourcing aligned to your objectives

  • Speaker Qualification

    Rigorous vetting for credibility, quality, relevance, and delivery

  • Canadians Speakers

    Speakers who understand the challenges, solutions and context across Canadian organizations and audiences

  • Global Sourcing

    International speaker networks, direct contact with agents and quick responses

  • Fee Alignment

    Clear speaker fees aligned to scope, format, and engagement requirements

  • Decision Support

    Services aligned to internal processes, timelines, and approvals

  • Expert Logistics

    Detailed coordination with trust for preparation and execution

  • Clear Contract Terms

    Agreements consistent to industry frameworks with flexibility

  • Payment Management

    Coordinated with accuracy, transparency, and control

  • Quality & Consistency

    Industry aligned agreements with flexibility

"The Speakers Bureau of Canada consistently deliver exceptional value and insight, enhancing our events with their speakers and services."— Canada Post

Where the Work Lives

We operate where outcomes matter, timelines are compressed, and delivery must hold across sectors and event formats in Canada. We work within the realities event teams face: fixed budgets, high-visibility stakeholders, and no margin for operational error. We expand access to speakers, reduce complexity for clients, and centralize research, recommendations, and booking execution through a standardized, reliable process. Acting as an extension of event teams, we manage speaker research, shortlisting, fit and fee alignment, agreements, and coordination across scheduling, logistics, and payments, so organizers can focus on the program and its outcomes.

Who We Serve

We serve both sides of the engagement. Event and meeting planners that need a speaker experience that is aligned and execution-ready, and professional speakers who want structured representation that protects credibility and supports long-term positioning. In doing so, we reduce friction, streamline the process, protect quality, and strengthen learning outcomes, so engagements hold up under real event conditions.

For Organizations

We support corporate, government, association, non-profit, and community teams that need a speaker who can align quickly, deliver credibly, and strengthen the event's purpose, without adding administrative burden.

Keynote speakers (hybrid, virtual, in-person) for events with complex stakeholder needs

Motivational speakers for AGMs, conferences, summits, leadership programs, and strategic meetings

Professional speakers and experts for talent, culture, and transformation initiatives

Relationship-led guidance and a standardized process from selection through delivery

Speaker sourcing and contracting, including the ability to engage speakers from other agencies and manage their contracts on behalf of clients.

For Professional Speakers

We support speakers who want structured representation, consistent standards, and engagements that protect and strengthen their credibility and long-term positioning by building relationships and advancing their careers.

Personalized, structured and expert representation to increase positioning, access and standards for bookings

Career-aligned opportunities, extending relationships and credibility beyond transactional bookings

Consistent standards for contracts, logistics, travel arrangements and timely payment

Expert guidance on fees, terms, profile positioning, trending topics and industry best practices

Access to high-impact events not always reachable if not represented by the bureau. Ongoing advancement, marketing and direct bookings

What We Protect

When a speaker engagement goes wrong, the cost is rarely just financial; it’s reputational, operational, and cultural. Our rigorous standards exist to protect the outcomes and relationships that organizations and speakers rely on. Through our process, we proactively safeguard every critical aspect of your engagement from inquiry to booking, including meticulous vetting, transparent communication, and robust contract management, ensuring all parties are aligned and risks are mitigated effectively.

  • 1

    Speaker Integrity

    Fit, expectations, and professionalism maintained across every engagement

  • 2

    Speaker Research

    Defined research process that delivers measurable, comparable speaker options

  • 3

    Speaker Qualifying

    Speaker recommendations aligned to objectives, audience fit, and delivery standards

  • 4

    Centralized Services

    Single point of contact for organizers to streamline research, coordination, alignment and execution

  • 5

    Forward Progress

    Controlled communications to streamline decisions and next steps

  • 6

    Confidential Sourcing

    Discreet sourcing that protects organizational intent and process

  • 7

    Decision Confidence

    Clarity and structure that support confident internal decision-making

  • 8

    Reliability

    Defined timelines, confirmations, and readiness checks at every stage

  • 9

    Content Clarity

    Clear expectations on content, objectives, and audience outcomes

  • 10

    Confidentiality

    Protection of event, decisions, and stakeholders at all times

  • 11

    Contract Clarity

    Clear terms covering all parties aligned to industry standard

  • 12

    Event Outcomes

    Delivery aligned to objectives that reinforces stakeholder trust and confidence

Our Measurable Impact

The Speakers Bureau of Canada delivers impact as a national platform through which ideas, expertise, and lived experience are introduced, scaled, and sustained across organizations and communities. Our role is to expand reach, maintain engagement standards, and ensure consistent delivery of speaker engagements that influence individuals, organizations, and society. We measure our success through the strength of our relationships, the performance of our speakers, and the number of Canadians reached through each engagement.

20K+
Speaking Engagements
4M+
Canadians Reached
100K+
Speaker Network
  • 1

    National Reach

    Events across all industries & sectors for corporate, government, association, nonprofit, community events

  • 2

    Short Notice Bookings

    Rapid response, systems improvement and execution for compressed timelines

  • 3

    Reliability at Scale

    Timelines, confirmations, and readiness consistently met with quality of service and delivery maintained

  • 4

    Repeat Engagements

    Long-term relationships demonstrated through repeat bookings

  • 5

    Speaker Alignment

    98% success rate of matching Speakers to audience, goals, and delivery expectations

  • 6

    Virtual Delivery

    At the forefront of virtual and hybrid event delivery and standards

  • 7

    Consistent Delivery

    Proven execution across in-person, virtual, and hybrid formats

  • 8

    Standard Process

    Proven systems for speaker matching, bookings, performance, and profile assets

  • 9

    Roster Expansion

    Continuous growth aligned to market demand and emerging topics

  • 10

    Exclusive Speakers

    Dedicated representation that advances speaker quality, access and careers

  • 11

    Speaker Quality

    Defined standards that elevate consistency, professionalism, and delivery

  • 12

    Roster Culture

    Expanded access to diverse, credible, and emerging voices committed to our values and culture

The Future of Events in Canada

The pace of change has outgrown how most organizations plan and execute events. Technology, distributed work, and shifting societal dynamics are redefining how teams operate and align. Events are no longer standalone experiences. They are operational infrastructure—used to transfer knowledge, build capability, and create alignment at speed. The next era will not reward scale. It will reward execution: the right message, the right speaker, the right format, delivered to the right audience at the right time. Success is measured by what changes after the event.

What is Changing in the Events Industry

Technology is compressing timelines while raising expectations: technology is reshaping roles, hybrid work is reshaping attendance, and event outcomes are being measured less by applause and more by what changes after delivery.

  • AI and robotics compress reskilling cycles, shifting jobs across various sectors

  • Leadership, change, and performance move from “soft skills” to automations

  • Inflation pushes speaker costs up while organizations face fixed or reduced event budgets

  • Virtual events become standard for some organizations and audience types

  • Speaker supply expands faster than qualification; visibility and fees diverge from expertise

  • Audience engagement declines, forcing speakers to adapt to shorter presentations

  • Organizations include production at scale for virtual and hybrid events to increase engagement

  • Speaker interaction with audience, memorability and impact results become measurable to investment

  • Generic keynotes lose ground to relevance, specificity, and role-based value tied to real work

  • Event tech expanding formats with new event technology rising and increasing disruption

What We Are Building to Adapt

If events are becoming operational infrastructure, the system behind them must reduce noise, protect fit, and make delivery repeatable across formats and timelines. We are building a bureau model designed for speed under pressure, without trading away standards.

  • Decision support that compresses shortlisting without sacrificing alignment

  • Qualification standards that separate expertise from profile, fee, and visibility

  • Audience inputs that translate context into customization and learning outcomes

  • Speaker, organizer workflows that increase alignment from selection through prep

  • Performance signals and topic demand tracking that sharpen recommendations over time

  • Delivery standards for interactive engagement for keynote, virtual, and hybrid presentations

  • Stakeholder and industry partner resources to increase access to experts for speakers and organizations

  • Post-event reinforcement tools and options that extend learning into action

  • Industry partners for new technology for virtual and hybrid event production, delivery and technology integrations

  • Systems and tools that create value return to engage attendees before and after the engagement

Our Story

The Speakers Bureau of Canada is a family-run business built for execution under the pressures of real conditions – real events, real constraints, and ongoing timelines that are required to be a success. Long before we launched nationally, we built our foundation producing speaker-led events across Western Canada in the 1980s and 1990s, contributing to more than ninety million dollars raised for non profit organizations and establishing early standards for speaker qualification, fee discipline, and audience impact.

Our Story
When we became a national agency in 2016, the industry started breaking in unpredictable ways: disruption accelerated, formats multiplied, and expectations shifted from “a great keynote” to audience experience and measurable outcomes. The pandemic made cancellations, reschedules, and virtual delivery operational realities. Social movements shifted most in demand topics. At the same time, the market got louder, discovery became harder, standards drifted, fees rose, and technology reshaped how teams work and how events create value. Navigating this complex landscape required constant adaptation and strategic evolution.

We sustained growth by tightening the system: reducing risk, building repeatable workflows, investing in internal training, and operating with standards designed for relevance, professionalism, and delivery that holds up under pressure. We are not built for perfect conditions. We are built for disruption, so we can protect standards, adapt quickly, and keep delivery intact. Through our approach, organizations move faster, reduce risk, stay current with evolving trends, and execute with confidence. We are proud to have grown with organizations and organizations to have grown with us.

1

1980s–1990s

Produced speaker-led events across Western Canada, contributed to $90M+ raised for non-profits, and established early standards for speaker qualification and audience impact

2

1999

Founded as the Speakers Bureau of Alberta through a network of Alberta-based organizations

3

2000–2010

Expanded recurring bookings across Alberta and strengthened speaker relationships, execution standards, and long-term client trust

4

2014

Entered business continuity period; Gordon assumed operational responsibilities while completing sociology studies and stabilized delivery

5

2014–2016

Conducted industry research, identified gaps in existing speaker representation models, and designed a national operating model

6

2016

Launched as the Speakers Bureau of Canada and transitioned to a national roster and operating framework

7

2019–2022

Built workflows for virtual and hybrid engagements at scale and sustained delivery through widespread disruption

8

2022

Joined the International Association of Speaker Bureaus, a boutique association of the world’s top speaker bureaus

9

2022

New website launch with refined roster and defined brand direction

10

2023

Restructured operations and scaled systems to support national discovery and service delivery

11

2024

Expanded and hired a national team to increase operational consistency across contracting, scheduling, and logistics

12

2025 to Today

Operates as a national intermediary with standardized workflows and repeatable delivery across all formats, with 20,000+ engagements overseen

Our Founders

The Speakers Bureau of Canada is led by Roger Breault and Gordon Breault, a father-and-son team built on decades of hands-on event production, speaker representation, and operational execution. Their leadership combines continuity and adaptation: experience earned in live environments, and a disciplined approach to standards that has scaled the bureau into a national operating model that shifts and adapts with the markets. Roger and Gordon have overseen more than 20,000 speaking engagements across Canada and now lead a national team who are event industry experts.

Meet Our Founders

Gordon Breault <br>CEO & Co-Founder

Gordon Breault
CEO & Co-Founder

Gordon assumed operational leadership during a business continuity period in 2014, while completing studies in sociology, stabilizing delivery, strengthening internal operations, and helping rebuild the bureau’s model and roster for the realities Canadian organizations face. He then led the shift from a regional bureau to a national agency in 2016, overseeing national operations, roster strategy, systems, and long-term growth—while adapting workflows and delivery standards for engagements at scale and building a team to support the growth.

History & Accomplishments

  • Assumed operational leadership during a business continuity period
  • Led the transition from a regional agency to a national bureau
  • Built and led website, brand, marketing, and reputation initiatives
  • Scaled standards across in-person, virtual, and hybrid formats
  • Oversees national operations, speaker relationships
  • Leads scaling systems, service improvement and innovation
  • Drives long-term growth, continuity, and impact delivery
Roger Breault, MCS <br>Director & Co-Founder

Roger Breault, MCS
Director & Co-Founder

Roger founded the organization in 1999 as the Speakers Bureau of Alberta, building it through long-term relationships with speakers and event planners and a practical understanding of what actually works on stage. Before the bureau, he produced speaker-led events across Western Canada in the 1980s and 1990s, contributing to more than ninety million dollars raised for non profit organizations, an era that shaped the bureau’s early focus on speaker qualification, fee discipline, and audience impact.

History & Accomplishments

  • Founded the Speakers Bureau of Alberta (1999)
  • Was a speaker on fundraising and non profit structures
  • Raised over ninety million dollars raised through non profit events
  • Produced large-scale events across Western Canada
  • Established standards on preparation, relevance & audience impact
  • Built long-term relationships with speakers and organizations
  • Consults Gordon and team, manages speaker hiring and roster
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Together, Roger and Gordon have overseen more than 20,000 speaking engagements across Canada, building a national team specializing in the events industry and establishing standards that protect delivery, outcomes, and long-term relationships.

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If you would like to inquire about a speaker or tell us about your event, please fill out the form below. If your event is fast approaching or face issues with the form, please submit your request to events@speakerscanada.com
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