Speaker Video Guide
Welcome to the Video Strategy Guide for Speakers Bureau of Canada. Video is the primary asset organizers use to evaluate speakers and make booking decisions. It influences credibility, positioning, and fee level more than any written material. This comprehensive guide outlines the standards, structure, and priorities required to create, manage, and maintain professional video assets that support consistent bookings.
Primary Decision Tool
Video is the first and most relied upon resource for organizers. Buyers review video before calls, proposals, or references to assess speaker quality and fit.
Show Real Performance
Demonstrate authentic stage presence, clarity, and audience engagement in live environments. Provide visual proof of delivery and professionalism.
Reduce Booking Risk
Strong video reduces buyer uncertainty and accelerates shortlisting and selection. Enable confident booking decisions without assumptions.
Explore Video Knowledge & Resources
Access the core resources that define how your videos should be planned, produced, and maintained. These sections outline technical standards, required profile videos, strategic formats, content management practices, and recommended partners to ensure your video assets remain professional, current, and aligned with booking decisions.
Video Standards & Specs
Technical requirements and quality benchmarks for professional speaker video production and delivery.
Learn MoreVideo Types to Obtain
Additional strategic video formats to enhance your presence and support specialized booking opportunities.
Learn More3 Main Core Videos for Profile
Essential video formats every speaker must have to meet buyer expectations and booking criteria.
Learn MoreVideo Reproduction, Management
Best practices for organizing, updating, and maintaining your video library to ensure ongoing relevance.
Learn MorePartners & Resources
Recommended videographers, production companies, and tools to help you create exceptional speaker videos.
Learn MoreSpeaker Videos FAQ
Answers to common questions about video production, formats, usage rights, profiles and strategic planning.
Learn More






Biographies
Books, Merch & Online Training
Descriptive Title
Highlight Reel Videos
Inquiry Management
Media Interviews
Podcasts
Speaker Brand & Positioning
Speaker Exposure
Speaker Fee Positioning
Speaker Photography
Speaker Profile Categories
Speaker Profile Updates
Speaker Resources
Testimonials & Endorsements
Topic Descriptions
Written Articles