Gair Maxwell

Keynote Speaker | Calgary, Alberta

Tec Canada "speaker of the Year"
Innovation | Business Growth & Branding Expert

Gair Maxwell Expertise Business & Corporate, Business Growth, Digital & Social Media Marketing, Innovation & Creativity, Business Management, Alliances & Partnerships, Entrepreneurship, Leadership and Organizational Leadership.

Gair Maxwell

About Gair Maxwell

Maxwell is a former broadcaster who racked up over 10,000 interviews and more than 30,000 broadcasts in an award-winning radio and television career. Gair Maxwell is recognized as a global authority for helping organizations create iconic brands that attract legions of customers and top talent.

Gair Maxwell Videos

For The Curious & Courageous | BIG LITTLE LEGENDS | Without Magic ...I

Big Little Legends | the Masterclass | "without Magic ...it's Just Mar

Gair Maxwell: Everyone Has a Story. What's Yours?

Creating Big Little Legends with Gair Maxwell (mde456)

Gair Maxwell Interviews & Podcasts

GAIR MAXWELL BIOGRAPHY

Gair Maxwell is an internationally recognized, best-selling Author, Keynote Speaker and Brand Strategist. His original, market-tested ideas have inspired some companies to grow 15–30 TIMES while creating an irresistible “Category of One.”

Recognized as a 4-time Vistage Top Performer and “Speaker of the Year” by TEC Canada, he is also a fully accredited Tennessee Squire, lifelong fan of the NFL’s Pittsburgh Steelers and 6-Time Runner-up on the prestigious M.G.A. Golf Tour.

Gair’s riveting keynote presentations and hands-on workshops are packed with real-life stories supported by decades of in-the-trenches business experience. Event planners rave about his innate gift for simplifying complex ideas into easily digestible bites that any audience member can implement right away.

Described as an “idealist who is under no illusions,” Gair has worked with some of the world’s most dynamic organizations, including Apple Specialist Marketing Group, Caterpillar, NAPA, Leo Burnett (Taiwan), Virginia Tech and others, while sharing conference stages with business icons such as Sir Richard Branson and Gene Simmons.

Delivering upwards of 90+ presentations annually, his professional accomplishments include: Awarded “Speaker of the Year” by TEC Canada in 2012. Named Vistage “Top Performer” 2021, 2022, 2023 and 2024. Upwards of 950+ appearances with TEC Canada, TEC Australia, Vistage UK and Vistage International. Best-selling author of BIG LITTLE LEGENDS – How Everyday Leaders Build Irresistible Brands (Amazon.com / Audible). Podcast Host: “The Leadership Standard” w/ TEC Canada (2019 – 2023).

A recovering broadcast journalist, Gair racked up 10,000+ interviews and 30,000+ broadcasts in an award-winning radio and television career in his native Canada. The son of a former pro golfer from Scotland, Gair is an amateur historian with a specialty in campaigns of WW II.

A classic rock aficionado from AC/DC to Led Zeppelin, he also enjoys country-flavored offerings that range from Waylon and Willie to Morgan Wallen. A native of Moncton, NB, he resides in the foothills of the Canadian Rockies in Cochrane, Alberta with Dana and their brood of two cocker spaniels (Theodore and Sophie) along with a precocious beagle-mix rescue named Maggie.

Featured in Forbes, BIG LITTLE LEGENDS is his second book.

 

Gair Maxwell Topic Presentations

Gair Maxwell Calgary, Alberta, Canada delivers keynote presentations, workshops, fireside chats, moderated Q&A, and other presentation formats on a wide variety of topics. Each presentation is unique, customized and tailored for audiences, industries, conferences and event formats.

Staging the Customer Experience

The Branding Highway: Accelerate and Differentiate Your Marketing

The Reinvention Code

The Knowing-doing G.a.p.: How to Cross the Intention Bridge Between Talk & Action

The "i" in Team

Dreamday 7: Our Most Important Dreams are Often Buried within Us

Big Little Legends: : How Everyday Leaders Build Irresistible Brands

Gair Maxwell Books & Articles

Big Little Legends: How Everyday Leaders Build Irresistible Brands
Big Little Legends: How Everyday Leaders Build

Ever wonder why among 35,000 masterworks in the Louvre, just one comparatively unremarkable, 30-by-21-inch painting is perpetually...

Nuts, Bolts and a Few Loose Screws
Nuts, Bolts and a Few Loose

Nuts, Bolts and a Few Loose Screws

Gair Maxwell Speaking Testimonials

"Just wanted to thank you again for your amazing presentation at the IBAO convention. I enjoyed your book but hearing you speak brought you information to entirely new level. I must say my mind has been stretched to an entirely new level and it will never go back. I have new mission now from your seminar to slay the dragons of Conformity in the insurance business."

JEFF ROY

President and CEO
Excalibur Insurance Group

"Loved your material and how you presented it! Vancouver executives got a really great dollop of what to do well on the way to the designers to help shape their message. I think I scribbled notes faster and in larger volumes than anyone in that room. Such an exciting topic for me. And, you delivered in terms of content, style, timing and voice tone plus personality the way it works best for me and I hope it was absorbed by the group. Oh, I have to say my fave part was hands on. At the table. LOVED working on bringing out their stories. Gair, thank you so much for what you shared with the group at the Burnaby Arts Centre that day in April."

HELENA KAUFMAN

"I just want to take this opportunity to give you a sincere thank you for a great presentation yesterday. The reaction from my members and their evaluation results were outstanding. As one member said, “the best presentation on branding and marketing I have attended”. Everyone also valued your input to the issue we processed. Thanks for your contributions in that regard as well. I wish you continued success and hope that we will be able to do a return engagement at some point."

ROB VAN WELY

Chair TEC 322 Niagara Falls, ON

"I want to thank you for your excellent, uplifting, positive and original presentation. I know there were many useful and practical ideas that will set us apart from our competitors. It will be up to us to follow up on it . As you said, it takes 6 times to remember and form a habit. We should probably do a follow up session in the New Year and see how well we implemented these great ideas."

ANDRE CORMIER

La Mine D’Or Jewellers

"First of all, it was a real pleasure to meet you last week!  All of us in TEC really enjoyed the morning and it has us really thinking about next steps. Something a Chair always wants to see and hear from their members."

JOYCE GROOTE

President & CEO TEC Chair
HOLEYS CANADA INC

"Gair’s strength is that he is both engaging and empathetic in a way that draws the audience into the message being delivered. The presentation was not only timely from a business perspective but of enormous value on a personal level. Gair provided us with just the perfect dose of clarity of thought that we all needed to hear and act on. Gair’s presentation was the all the talk the next morning; he has won a ton of raving fans here at Graybar Canada."

RICK FAIR

Manager of Training
Graybar Canada

You May Also Like

Dr. Chitra Anand

Dr. Chitra Anand

Innovation Speaker | Award Winning Communications & Marketing Executive

Dr. Chitra Anand

Speaker Topics

  • Artificial Intelligence (AI)
  • Change Management
  • Communication
  • Diversity, Equity & Inclusion
  • Health & Wellness
  • Business Technology
  • Intrapreneurship
Dr. Chitra Anand is an award-winning communications and marketing executive with over two decades of leadership in the tech sector,...
Carrie Anton

Carrie Anton

Paralympic Gold Medalist | Diversity | Innovation & Accessibility Expert

Featured

Carrie Anton

Speaker Topics

  • Resilience & Adversity
  • Happiness & Positivity
  • Mindset & Attitude
  • Resilience & Change
  • Personal Growth
  • Mental Health
  • Stress Management
  • Work Life Balance
Carrie Anton is a gold medalist, needs consultant, trainer, and technician with 20 years of experience in the assistive technology and...
Edmonton Edmonton, Alberta
Richard Bartrem

Richard Bartrem

Former WestJet VP | Leadership & Workplace Culture | Branding and Marketing Expert

Featured

Richard Bartrem

Speaker Topics

  • Business Growth
  • Customer Service & Experience
  • Innovation & Creativity
  • Brand Strategy & Storytelling
  • Business Ethics & Values
  • Business Leadership
  • Public Relations & Media Training
  • Consumer Behaviour
Richard Bartrem is the former VP of Marketing Communications at West Jet, who is now a speaker and expert on leadership, brand, marketing &...
Calgary Calgary, Alberta
Darius Bashar

Darius Bashar

Photographer | Personal Growth Through Art & Awareness

Darius Bashar

Speaker Topics

  • Innovation & Creativity
  • Burnout Prevention
  • Emotional Intelligence
  • Personal Growth
  • Mindfulness
  • Purposeful Work
  • Workplace Culture
  • Mental Health
  • Resilience & Change
Darius Bashar is a professional artist, speaker, and founder of a global community for creators focused on mindfulness and creative...
Dina Bell-Laroche

Dina Bell-Laroche

Business Leader & Leadership Coach | Designing Healthy Cultures | Grief & Loss Literacy

Dina Bell-Laroche

Speaker Topics

  • Business & Corporate
  • Business Growth
  • Leadership
  • Personal Leadership
  • Women's Leadership
  • Innovation & Creativity
  • Leadership Development
  • Peak Performance
  • Health & Wellness
Dina Bell-Laroche is a grief doula and death educator that has been advocating for grief and loss literacy since the death of her younger...
Dr. Elizabeth Cannon

Dr. Elizabeth Cannon

Award Winning Engineer & Women in Business | Leadership and Digital Innovation Expert

Featured

Dr. Elizabeth Cannon

Speaker Topics

  • Artificial Intelligence (AI)
  • Big Data & Analytics
  • Business & Corporate
  • Business Growth
  • Business Leadership
  • Business Management
  • Business Technology
  • Disruptive Innovation
  • Corporations & Businesses
Dr. Elizabeth Cannon is a renowned motivational speaker and respected leadership authority whose trailblazing expertise in Geomatics...
Calgary Calgary, Alberta
Pearlene Clunis

Pearlene Clunis

Personal & Professional Life Growth | Diversity | Inclusion Expert

Featured

Pearlene Clunis

Speaker Topics

  • Excellence & Success
  • HR & Corporate Culture
  • Leadership and Change
  • Leadership Development
  • Mindset & Attitude
  • Organizational Leadership
  • Personal Growth
  • Resilience & Adversity
  • Self Improvement & Self Care
Pearlene Clunis is an expert in personal and professional life growth, as well as diversity and inclusion. Born in Osoyoos, British...
Gina Cody

Gina Cody

Human-Centered AI, Innovation & Leadership Expert

Gina Cody

Speaker Topics

  • Leadership
  • Artificial Intelligence (AI)
  • Human Connection
  • Health & Wellness
  • Belonging
  • Diversity, Equity & Inclusion
  • Racial Justice
  • Collaboration
  • Emotional Intelligence
Gina Cody immigrated to Canada during the Iranian revolution in 1979. She enrolled at Concordia University, earning a PhD in building...
Harish Consul

Harish Consul

CEO & Venture Capitalist | Future & Tech Trends | AI & Digital Innovation Expert

Harish Consul

Speaker Topics

  • Business Leadership
  • Business Growth
  • Global Business & Trade
  • Innovation & Creativity
  • Entrepreneurship
  • Leadership
  • Artificial Intelligence (AI)
  • Emerging Technology & Tech Trends
  • Small Business Development
Harish Consul is a globally recognized innovation strategist, venture capital leader, and keynote speaker with more than three decades of...
Calgary Calgary, Alberta
Fotini Copeland

Fotini Copeland

Award-Winning Consultan | Leadership Presence | Personal Branding Expert

Fotini Copeland

Speaker Topics

  • Business & Corporate
  • Brand Strategy & Storytelling
  • Innovation & Creativity
  • Entrepreneurship
  • Consumer Behaviour
  • Communication
  • Leadership
  • Digital & Social Media Marketing
  • Corporations & Businesses
Fotini Copeland is a sought-after speaker, advisor, and personal branding expert who helps individuals and organisations elevate their...
Keita Demming

Keita Demming

Leadership | Transformation | Disruptive Innovation & Business Performance Expert

Featured

Keita Demming

Speaker Topics

  • Disruptive Innovation
  • Innovation & Creativity
  • Disruption Management
  • Transformation
  • Leadership and Change
  • Leadership
  • Future of Work
  • Business Leadership
  • Business Growth
Keita Demming is an award winning educator and coach with a PhD in Adult Education and Workplace Learning whose work focuses on innovation,...
Rick Denley

Rick Denley

Leadership and Change | Personal & Business Growth | Leadership Performance | Author

Featured

Rick Denley

Speaker Topics

  • Leadership and Change
  • Leadership Development
  • Personal Growth
  • Personal Leadership
  • Communication
  • Peak Performance
  • Health Performance
  • Entrepreneurship
  • Executive Leadership & C-Suite
Rick Denley, a Leadership visionary, change catalyst, and growth expert. With over three decades of experience leading Fortune 500...

Frequently Asked Questions

What is Gair Maxwell known for and what is their expertise as a keynote speaker in Canada?

Gair Maxwell is known for defined subject matter expertise based on professional experience and industry background. As a keynote speaker in Canada for conferences and conventions, their presentations align with organizational objectives and audience outcomes. Corporate keynote speakers in Canada are selected based on credibility, relevance, and practical application. Expertise alignment supports informed booking decisions. Read More

What topics does Gair Maxwell speak on for conferences, conventions, corporate events, and annual general meetings in Canada?

Gair Maxwell delivers keynote presentations on defined topic areas confirmed during booking. Canadian business speakers for corporate meetings in Canada align topic selection with event objectives and audience priorities. Conference speakers in Canada adapt messaging for conventions, trade shows, and summits. Topics are finalized prior to written confirmation. Read More

How do I know if Gair Maxwell is the right fit for my audience, conference, convention, or AGM?

Gair Maxwell is evaluated based on audience alignment, event objectives, and subject matter relevance. Event planners booking keynote speakers in Canada for corporate conferences review experience, delivery style, and industry context. Canadian business speakers for annual general meetings must align with program goals and audience expectations. Fit is clarified during the pre decision call. Read More

Where is Gair Maxwell from and where do they speak across Canada?

Gair Maxwell is from Calgary, Alberta and is available for events across Canada. Conference speakers in Canada frequently travel nationally with defined travel terms. Corporate keynote speakers coordinate scheduling through structured agreements. Availability is confirmed through formal inquiry. Read More

Is Gair Maxwell available as a virtual keynote speaker for online conferences, webinars, or hybrid events in Canada?

Gair Maxwell is available as a virtual keynote speaker for online conferences, corporate webinars, and hybrid events in Canada. Virtual keynote speakers in Canada deliver structured presentations adapted for remote audiences. Format, platform coordination, and timing are confirmed during booking. Virtual availability is documented through written agreement in Canada. Read More

Does Gair Maxwell deliver keynote presentations, workshops, training sessions, breakout sessions, fireside chats, or panel discussions?

Gair Maxwell may deliver keynote presentations as well as workshops and breakout sessions. Canadian business speakers for corporate training in Canada define session length and format during booking. Conference speakers may also participate in fireside chats or panel discussions depending on program design. Session formats are confirmed in writing. Read More

How do I contact Gair Maxwell to check availability and begin the booking process in Canada?

Gair Maxwell is contacted through Speakers Bureau of Canada to confirm availability and event details. Event planners and meeting planners typically schedule a pre decision call to clarify format, objectives, and scope. Booking begins once event requirements are defined. Written confirmation follows agreement execution. Read More

How do I book Gair Maxwell for a conference, convention, trade show, summit, or corporate meeting in Canada?

Gair Maxwell is booked through a structured agreement process confirming availability, fee structure, and logistics. Booking keynote speakers in Canada for conventions and trade shows includes written contracts and defined payment terms. Canadian business speakers for annual general meetings require scope confirmation before date holds convert to confirmed status. Booking is finalized upon agreement execution. Read More

How much does it cost to book Gair Maxwell as a keynote speaker in Canada?

Gair Maxwell keynote speaker fees depend on event type, audience size, format, and location. The cost to book a keynote speaker in Canada varies based on preparation scope and delivery structure. Corporate keynote speakers in Canada confirm fees through a booking agent and written agreement. Final pricing reflects defined scope and contract terms. Read More

Are there additional costs to hire Gair Maxwell for a corporate event, convention, or trade show in Canada?

Additional costs to hire Gair Maxwell may include travel expenses, extended sessions, workshops, meet and greets, emcee duties, or event host roles. Keynote speakers in Canada for business conventions often separate honorarium from travel and related logistics. Canadian business speakers confirm these components in writing before agreement execution. All additional costs are outlined contractually. Read More

How far in advance should I book Gair Maxwell for a conference, convention, or business meeting in Canada?

Gair Maxwell should be booked once event dates, location, and format are confirmed. Conference speakers in Canada often secure dates several months in advance. Corporate keynote speakers for annual general meetings may have limited availability during peak seasons. Early inquiry improves confirmation certainty. Read More

Is Gair Maxwell represented by an agent in Canada and how is the agreement handled?

Gair Maxwell is represented by Speakers Bureau of Canada for booking coordination and agreement management. Keynote speakers in Canada often work through an agency to formalize contracts and payment handling. Agent representation ensures structured communication between organizers and the speaker. Representation clarifies agreement terms before confirmation. Read More