Elaine Allison

Elaine Allison

Kelowna, British Columbia
Leadership, Customer Service and Sales, Customer Loyalty and Sales Expert
Elaine Allison is a Certified Speaking Professional who specializes in customer service strategies and training. She is the author of the bestselling book "The Velvet Hammer: PowHERful Leadership Lessons for Women Who Don't Golf" and has insider knowledge and experience in both customer service skills and unique training methods to ensure that learning takes place and the techniques taught are used immediately. With years of experience on the front lines of sales and service including customer journey mapping, and facing the toughest customers on the planet day in and day out, Allison has developed innovative methods and approaches in her “I Can Fix That” programs to turn every customer and hopeless crisis into a win for the company. From conflict resolution to service innovation, Elaine Allison follows market trends and identifies retention strategies to create brand trust. Attendees leave putting up their hands and understanding how “they can help fix it” and make the contribution and difference they know they can in any integrated and interdependent supply chain environment. Elaine Allison discusses the core of the conflict and shows her audience how to better deal with situations of dispute or contention with her lively presentations and affable style.
  • Communications
  • Diversity & Inclusion
  • Employee Management
  • Leadership
  • Peak Performance
  • Personal Growth
  • Teamwork
  • Women's Leadership
  • Business Growth
  • Business Management
  • Certified Speaking Professionals (CSP)
  • Conference
  • Finance & Insurance
  • Guest Panelist & Guided Q&A
  • Healthcare
  • Inspirational
  • Motivation
  • Politicians


Elaine Allison (Certified Speaking Professional), is known as a Customer Care Advocate and is an international keynote speaker, trainer, consultant, and author of the bestselling book The Velvet Hammer: PowHERful Leadership Lessons for Women Who Don’tGolf.

Elaine Allison is passionate about transforming companies and organizations via modern customer service strategies to be number one in their industry. You can expect happier customers who return more often, and recommend you to all their friends, higher revenues, a larger share of the market, and a stronger company. With extremely successful results in helping organizations become #1 in Customer Care – as voted by customers. Elaine delivers powerful keynotes and learning programs that have an impact on audiences. They leave with techniques in their back pocket that can be used immediately.

Elaine Allison has insider knowledge and experience in both customer service skills and unique training methods to ensure learning takes place and the techniques taught are used immediately. For many years, she was on the front lines facing the toughest customers on the planet, day in and day out. It forced Allison to innovate and optimize her methods and approaches to turn every angry customer and hopeless crisis into a win for the company.

And given that today’s consumer shares their experience via online reviews and social media as well as check these reviews before making a purchase, it’s never been more important for companies to upgrade their customer-facing employee skills to remain competitive. Her strategies and solutions are based on meeting the high expectations of today’s consumers in a competitive market. Elaine Allison has worked with sales leaders and their employees at hundreds of companies and organizations in North America.

Elaine Allison has been featured on ABC World News, Global TV, The Globe and Mail, and many networks, newspapers, and radio shows across North America. Her hands-on experience, real-life stories, and illustrations of what we encounter daily help audiences consider all their options and apply immediate solutions. Over the years, Elaine has developed training and keynotes for such industries as travel, trades, finance, insurance, military, corrections, police, retail, food services, media, technology, and healthcare.

Elaine’s messages are universal and tailored to your needs. Elaine Allison has enthralled audiences from coast to coast in both the United States, Canada, and globally with her lively presentations and affable style. She was also the recipient of the 2002 Visions of Excellence – Entrepreneur of the Year Award.



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Elaine Allison Topic Presentations

negotiating with your customer - so you can both get what you want

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • When a customer leaves dissatisfied, or you go broke trying to keep them happy, you won’t be around long to serve them. Client and customer retention is the cornerstone of any business. In fact, every business or not-for-profit organization is actually in the “relationship” business. In this session, attendees will learn the “Ask, Don’t Tell” approach. Elaine Allison believes there is no problem so great that it can’t be solved. She provides a method to understand your final options and walk away position.

i can fix that - customer service and loyalty

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • When delivering products or services to customers, we know, things don’t always go as planned. Those who are the first to put up their hand and say “I Can Fix That!” make a difference and when they do, it protects their brand and reputation both online and offline. Today with online reviews, those who neglect Customer Service as their top priority could lose everything they built quickly. Don’t let your people “Practice” on your customer, make sure they have the skills to fix things both internally and externally. Audiences learn the top secrets to avert or fix the toughest customer service challenges, especially when things don’t go as planned and stay focused on finding resolve.

leading a culture of care

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • In Elaine Allison’s leadership programs, the focus is on how leaders can turn their staff into Customer Care Crusaders. In this interactive and laugh-out-loud session, leaders will: Uncover what service breakdowns to focus on first, Discover whether it is a system problem or a people problem or both, and what to do about it. Learn how to set limits, encourage and engage teams to deliver their best every time because they want to and can. Find out which targets, goals, and nets to set with your teams and how they can hit them every time. Build a fool-proof system to keep continuous improvement alive and well on your team.

are you ready for age friendly service?

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • Most organizations have been focused on capturing and keeping up with the needs of the “next generation”. However, organizations will need to keep their eye on the “Silver Tsunami”, as it is upon us. 10,000 people a day in the United States are turning 65, Canada is following suit, and it is bigger in Europe. This demographic is living longer healthier lives than ever before but they will not be able to always skirt the issues of aging. What was a “customer expectation” before is not what it will be. Audiences will be astounded about how much change is coming, and what they can do about it. For audiences that don’t want to get left behind, book this customized informative, laugh-out-loud, jam-packed idea-sharing session.

customer service in a connected world

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • Much emphasis has been put on using social media to promote products, but what about using it after the sale? In this session find out why exceptional customer service is even more critical in a connected world. Elaine Allison looks at why every customer touch point matters. She shares the secret online tool that will give you instant access to your unhappy customer and circumvent instant posts to the world while protecting your brand. Audiences will learn how to save thousands of dollars in market research, customer surveys, and focus groups.

customer service training – becoming #1 in customer care

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • If you want to become #1 in Customer Service or stay there in your industry, then you’ll want to find out how we can help you develop a customized Customer Service Training program distinctly for you. We uncover your most challenging customer service issues and conduct a thorough training needs analysis to discover the top skills that will make the most dramatic improvement. We then develop and deliver a program distinctly for you that gets results. We’ll even help you theme it for your brand or product launch. And if you are interested, we can look at ways to bring it in-house and we’ll train your trainers and leave them with all the materials and leaders’ guides so you have a legacy program for years to come. Training is not a cost, it is an investment. Contact us for Elaine Allison to see where she can help.

dealing effectively with harassment in the workplace

  • Virtual PresentationKeynote PresentationWorkshop SessionHalf Day TrainingFull Day Training
  • Before Elaine Allison was known as a customer service expert she was also known as one of North America’s thought leaders and advocates for women at work. She has two presentations that are focused on women audiences; The Velvet Hammer and Dealing Effectively with Harassment in the Workplace. Velvet Hammer is a woman, at any level in an organization, who gets things done and done well by leading with grace and eloquence. She has let go of trying to make what works for her male counterparts work for her. Instead, she leverages her perspective as a woman to gain the trust, enthusiasm, and support of her team. She is direct and impactful (a hammer) yet softens her approach with her innate diplomacy, compassion, and warmth (velvet hammer). Elaine Allison draws from her experiences in becoming a successful woman entrepreneur and her previous struggles of working in male-dominated environments to offer practical solutions to Dealing with Harassment in the Workplace.

    Are You Ready to Competently Respond, React & Resolve? Do you want to avoid costly errors? Expenses such as lawyer and legal fees, court fines, as well as possible compensation that could be awarded for not acting on a complaint effectively, all add up. Let alone, the emotional turmoil for employees.

    Would you prefer to deal with these situations with confidence and competency as they happen, and then know exactly when it would be time to call for outside help? Do you want to avoid the possible PR nightmare, embarrassment, and team morale issues that can go with it when situations are not dealt with effectively?

    Do you or your management team find it awkward to deal with a complaint, and situations can get avoided? Is confidentiality understood? Do you want to learn how others are improving and implementing best practices on how to prevent it in the first place?


Elaine Allison spoke to over 5,000 of our 20 different airport client organizations in resolving customer care issues during our multi-year plan and in preparation for the 2010 Olympic & Paralympic Winter Games in Vancouver, BC. The complexity of the task and the sheer number of varying audience needs was monumental. The results were significant with high ratings from all organizations. In addition, the programs contributed to YVRAA (Vancouver International Airport Authority) winning the prestigious #1 Best Airport – North America (Skytrax) award now for 3 years in a row and since Elaine has started working with us.

Vancouver International Airport

Elaine Allison’s presentation was a resounding hit at our conference. This session received the highest rating of any workshop speaker we’ve had at our conference over the past 8 years. If you are seeking a dynamic well seasoned speaker I recommend Elaine Allison without hesitation.

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How to book Elaine Allison for an event?

Elaine Allison keynote speaker is an expert presenter and has a wide range of experience speaking to a wide variety of audiences and organizations. Elaine Allison delivers keynotes, workshops & training sessions. They may also host or emcee events. Hire Elaine Allison from Kelowna, British Columbia for your event to inspire the audience to take action and make change in their work and their lives. Your workplace will benefit from our keynote speaker and their keynote talks and speeches will shift the mindsets or behaviours for the audience members in Canada. 

Interested in booking Elaine Allison for an event?

Are you looking to hire Elaine Allison for your event? Elaine Allison Kelowna, British Columbia is a dynamic and engaging speaker that offers audiences researched content paired with expertise and a dynamic speaking ability. Elaine Allison is also a Canadian corporate consultant and coach and facilitates workshops and training sessions for a corporate audience. Elaine Allison is an expert keynote presenter and speaks on wide variety of topics. Hiring a great speaker for your event is important and working with a thought leader like Elaine Allison from Speakers Canada’s roster will engage audiences into the content of the presentation to bring awareness and a fresh perspective for their approach to their work and their lives. Book Elaine Allison to educate, motivate and activate the audience through an interactive and entertaining presentation at corporate meetings and gatherings.

Known as a popular key note speaker in Canada, Elaine Allison creates life changing experiences for the participants with practical insights and strategic advice they can implement right after the session. Working with a one our leading expert speaker like Elaine Allison from Kelowna, British Columbia offers organizations a fresh perspective to assist the people of the organization. No matter if it is a government, association, or business crowd, Elaine Allison is a perfect speaker for your event. Through unique practical insights for trending topics and years experience speaking to different organizations, Elaine Allison focuses on changing individuals to make better decisions at work and their lives. No matter if you are holding an in person or virtual event, having an influential speaker such as Elaine Allison will engage, motivate, and activate the audience to make a change in their lives and inspire action for results to meet organizational goals. Your workforce will benefit from Elaine Allison’s presentations and speeches, with measurable results set to shift the people of the organization and core direction of the company. Book Elaine Allison speaker for your annual general meeting, conference, summit, or convention in Canada.

How much does it cost to hire Elaine Allison for a keynote presentation or virtual event?

Elaine Allison is an expert professional key note speaker with a lot of experience speaking and delivering engaging talks to organizations and audiences in Canada. Each of Speaker Bureau Canada’s talent have different ways to assess their fees, and Elaine Allison speaker fee ranges depending on the size of the audience, event format (in person or virtual), event location, and if the organization booking them is a non profit, association, government department/government agency or business/corporation. The speakers we work with are flexible with their fees, and it is important for us to learn more about your event before we approach them, as it is our role to work for you, and to help you find a speaker within budget. 

Please contact Speakers Bureau of Canada and provide us with your event details so that we can contact Elaine Allison to check availability or confirm the pricing and associated costs to hire a great speaker like Elaine Allison for your event. As Elaine Allison's agent and as a Canadian top speaker bureau and talent agency for speakers, we are able to propose each event opportunity from each host organization’s behalf to try to help you get in touch with Elaine Allison and confirm them for your in person or online meeting/event. We can also provide and advise on the booking process and potentially negotiate their fee. Speakers Canada is a client focused speaker agency, and we work for you in finding good speakers for your team meetings and booking processes.

Elaine Allison Disclaimer
Speakers Bureau Canada assists companies and event planning teams seeking to hire talent like Elaine Allison for speaking engagements, virtual meetings, conference appearances, training sessions and workshops facilitations. Our Canadian speakers bureau does not claim to exclusively represent Elaine Allison, however they are represented by Speakers Canada, and we work with them closely for their Canadian speaking opportunities and bookings. As Canada’s top speaker bureau, we represent Canadian motivational keynote speakers and professional guest speakers that will be available on your upcoming events date and location that are withing the budget. Our talented bureau speaker booking agency can help find business speakers or celebrity speakers that aligns with each organization, audience, event theme and the topic themes you hope for the speaker to address in their presentation. 

When SBC receives a request to book Elaine Allison we provide you with their speaker fees, travel costs and check their schedules. We work closely with the host organization’s event planning team and the speaker to handle the logistics and to relay or negotiate associated costs. Our talented team members then will work with our talent directly or their agent/manager/assistant to confirm the Canadian speaker fee and travel expenses, so that event planning teams can receive an official quote for the speaker appearing at the event. Speaker fees and travel costs vary per speaker and our role is to contact Elaine Allison about your event, after we have connected with the event organizers to learn all the event details and/or conference program. Each booking request is unique since session durations and audience sizes can vary which may affect the speaker’s fees. If you are looking to hire Elaine Allison, we recommend filling out the booking request form so a booking agent from Speakers Bureau Canada can get in touch with our talent to help you coordinate with your team to engage the speaker for a successful event.

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